Skip to main content

How to use Alura Tasks: Established sellers & teams

For Etsy sellers who've grown beyond the solo hustle — whether you're managing a team of VAs, working with a production crew, or running multiple product lines — Alura Tasks gives you the structure to keep everyone aligned and work moving forward.

Updated today

This guide

  • Is tailored for: established Etsy sellers, multi-person shops, and sellers managing significant order volume or product catalogs

  • And covers: how to organize teams, configure workflows for scale, and use advanced features to stay on top of a growing operation


Setting up your workspace

Organizing teams

When you first start, you'll have a General team already set up. For a larger operation, you'll want to go beyond a single team and create dedicated teams for each area of your business.

In Alura, Teams are how you divide your shop operations into manageable areas. Each team gets its own workflow statuses, labels, templates, recurring tasks, and members — so different parts of your business can work in ways that suit them, without stepping on each other.

For established Etsy shops, we recommend organizing teams by function:

Team

Identifier

Purpose

Listings

LIST

Listing creation, optimization, SEO, photography

Orders

ORD

Order fulfillment, shipping, custom requests, returns

Marketing

MKT

Promotions, social media, Etsy ads, sales events

Customer Support

CS

Reviews, messages, customer follow-ups

Production

PROD

Manufacturing, supplies, inventory management

You might not need all of these — and you might need different ones. The key is that each team represents a distinct area of responsibility with its own workflow.

You can rename and reconfigure your existing General team to serve as one of these (e.g., rename it to "Listings"), then create additional teams in Settings → Teams → Create Team. Each team gets a short identifier (up to 7 characters) that prefixes all task IDs — so LIST-42 immediately tells you it's a Listings team task.

Top tip: Share this guide with your team members once they're added to help them get up to speed.

Invite your team

Add members to each team in Settings → Teams → [Team] → Members. Each person can be on multiple teams.

Roles available per team:

Role

Capabilities

Owner

Full control — settings, workflow, members, deletion

Admin

Manage settings, members, labels, templates, workflow

Member

Create and edit tasks; management access depends on team policies

Workspace-level admins can manage all teams regardless of their team role.

Configure team access policies

Each team has granular control over who can manage what. Configure these in Settings → Teams → [Team] → Access:

Setting

Options

What it controls

Visibility

Public / Private

Whether all workspace members can see this team's tasks

Membership policy

Open / Invitation only

Whether members can self-join or need to be invited

Settings management

All members / Admins only

Who can change team settings and workflow

Label management

All members / Admins only

Who can create and edit labels

Template management

All members / Admins only

Who can create and edit task templates

Member management

All members / Admins only

Who can add or remove team members

Our recommendation for larger teams: Set management policies to "Admins only" for settings and workflow, but "All members" for labels and templates — this gives your team flexibility without risking workflow changes.

Public teams are visible to everyone in your workspace, which is useful for cross-functional visibility. Private teams are only visible to their members.

Configure workflows per team

Every team can have its own set of statuses, tailored to how that area of your business works. Configure in Settings → Teams → [Team] → Workflow.

Example: Listings team workflow

Category

Statuses

Backlog

Ideas, Someday

Unstarted

To Do, Needs Research

Started

Drafting, Needs Photos, Needs SEO, In Review

Completed

Live

Canceled

Won't List

Example: Orders team workflow

Category

Statuses

Unstarted

New Order

Started

In Production, Shipped, Waiting on Customer

Completed

Delivered, Resolved

Canceled

Canceled, Refunded

Example: Marketing team workflow

Category

Statuses

Backlog

Idea Bank

Unstarted

Planned

Started

Creating Content, Scheduled, Running

Completed

Done

Canceled

Dropped

Set a default status for each team so new tasks land in the right place automatically (e.g., "To Do" for Listings, "New Order" for Orders).

You can drag statuses to reorder them within each category.

Set up workflow automations

In Settings → Teams → [Team] → Workflow, scroll to the automations section:

  • Auto-close parent tasks — When all sub-tasks are completed, the parent task automatically moves to your team's completed status. Great for multi-step listing processes.

  • Auto-close sub-tasks — When a parent task is completed, all remaining sub-tasks close too. Useful when a decision renders remaining work unnecessary.

  • Auto-close stale tasks — Automatically close tasks that haven't been updated in 1, 3, 6, or 12 months. Keeps your backlog clean without manual gardening.

For stale task auto-close, you choose which status stale tasks should move to (e.g., "Won't Do") and the inactivity threshold.


Labels strategy

Labels work at two scopes:

  • Workspace-level labels — shared across all teams

  • Team-level labels — specific to one team

For established shops, we recommend a layered approach:

Workspace labels (shared everywhere):

  • Urgent (Red)

  • Blocked (Gray)

  • Quick Win (Green)

Team-specific labels (examples for Listings team):

  • SEO (Blue)

  • Photography (Purple)

  • New Product (Pink)

  • Optimization (Orange)

  • Seasonal (Red)

  • Trending (Yellow)

Manage labels in Settings → Teams → [Team] → Labels. You can archive labels you no longer need and drag to reorder them.


Templates for repeatable processes

When your team runs the same type of work regularly, templates eliminate setup time and ensure consistency. Each template can pre-fill title patterns, status, priority, labels, assignee, due date rules, estimates, and even create sub-tasks automatically.

Configure in Settings → Teams → [Team] → Templates.

Template examples for Etsy teams

Listings team: "New Product Listing"

Title pattern: New Listing: {product name} Priority: Medium Labels: New Product, SEO, Photography Sub-task templates:

  • Keyword research

  • Write title, tags, and description

  • Product photography

  • Photo editing and upload

  • Set pricing, shipping, and variations

  • Final review

  • Publish

Listings team: "Listing Optimization"

Title pattern: Optimize: {listing title} Priority: Low Labels: Optimization, SEO Sub-task templates:

  • Audit current keywords and ranking

  • Research updated keywords

  • Rewrite title and tags

  • Update description

  • Review photos — reshoot if needed

  • Republish and monitor

Marketing team: "Sale Campaign"

Title pattern: {sale name} Campaign Priority: High Labels: Promotion Due date rule: relative (e.g., 2 weeks from creation) Sub-task templates:

  • Plan sale scope (which listings, discount %)

  • Create promotional graphics

  • Schedule social media posts

  • Set up Etsy sale/coupon

  • Launch and monitor

  • Post-sale analysis

Orders team: "Custom Order"

Title pattern: Custom: {customer name} — {item} Priority: Medium Labels: Custom Sub-task templates:

  • Confirm requirements with customer

  • Source materials

  • Production

  • Quality check

  • Ship and notify customer

Applying templates

When creating a new task, select a template and it populates everything for you — including auto-creating all the sub-tasks. Your team members don't need to remember every step.


Recurring tasks for ongoing operations

Set up tasks that auto-generate on a schedule in Settings → Teams → [Team] → Recurring. Configure frequency (daily, weekly, monthly, yearly), intervals, and optional end dates or occurrence limits.

Recommended recurring tasks for established shops:

Team

Task

Frequency

Listings

Review and refresh seasonal keywords

Monthly

Listings

Audit underperforming listings

Monthly

Listings

Renew expiring listings

Weekly

Orders

Check pending orders and fulfillment

Daily

Orders

Review shipping costs and carrier rates

Monthly

Marketing

Plan next week's social content

Weekly

Marketing

Review Etsy Ads performance

Weekly

Marketing

Plan upcoming holiday/sale promotions

Monthly

Customer Support

Respond to new reviews

Daily

Customer Support

Follow up on open customer issues

Daily

Production

Inventory count and restock check

Weekly

Production

Supplier order review

Monthly

Each recurring task is generated from a template, so it arrives with the right status, priority, labels, and sub-tasks already in place.


Working with tasks at scale

Etsy record linking

When you're managing hundreds of listings, connecting tasks to the actual Etsy records they relate to is essential. Every task can be linked to:

  • Listings — the specific product

  • Orders — a customer order

  • Customers — a buyer

  • Shops — for shop-level work

This means your team doesn't need to guess which listing "Fix shipping dimensions" refers to — the link is right there on the task.

Use sub-tasks and relations to manage dependencies

For complex work that involves multiple people:

  • Sub-tasks break work into assignable pieces — a parent task "Launch Spring Collection" might have sub-tasks assigned to different team members (photographer, copywriter, you)

  • Blocking / Blocked by — explicitly mark dependencies (e.g., "Write listing copy" is blocked by "Complete product photography")

  • Related to — link tasks that are connected across teams (e.g., a Marketing promotion task related to a Listings optimization task)

  • Duplicate of — merge duplicate reports when multiple team members flag the same issue

Bulk actions

When managing a large volume of tasks, select multiple at once and perform bulk operations:

  • Update status, priority, or assignee across many tasks

  • Apply labels in bulk

  • Delete tasks in bulk

  • Copy tasks (including sub-tasks)

  • Apply a template to multiple tasks

This is particularly useful during seasonal transitions — bulk-updating all holiday listings tasks to "Archived" after the season, or bulk-assigning a new VA to a batch of tasks.

Saved views for team visibility

Create Saved Views that filter and display tasks in ways that matter to your team. Views can be private or shared with the workspace.

Example saved views for an established shop:

View name

Filters

Use case

"My Tasks"

Assigned to me, not completed

Your personal dashboard

"This Week"

Due this week, all teams

Weekly planning

"Urgent & High Priority"

Priority: Urgent or High

Fires to put out

"Listings Backlog"

Listings team, Backlog status

Ideas pipeline

"Blocked Tasks"

Has "blocked by" relations

Identify bottlenecks

"Completed This Month"

Completed, last 30 days

Progress review

"Unassigned"

No assignee, not completed

Work that needs an owner

Switch between Table, Kanban, and List views. Group by status, priority, assignee, label, due date, or estimate to see your work from different angles.


Estimates for workload planning

When you're running a team, understanding how much work is on everyone's plate matters. Enable estimates in Settings → Teams → [Team] → General.

Recommended mode: T-shirt sizing (XS, S, M, L, XL) for most Etsy teams. It's fast and doesn't invite false precision.

Size

Meaning

Example

XS

Minutes

Update a listing price

S

Under an hour

Rewrite tags for one listing

M

A few hours

Full listing optimization with new photos

L

A day

Launch a new product from scratch

XL

Multiple days

Plan and execute a seasonal collection launch

Use Kanban grouped by assignee + estimates to see at a glance if anyone is overloaded.


Collaboration features

Comments and activity

Every task includes:

  • Threaded comments — keep conversations organized by topic

  • @mentions — notify specific team members directly

  • Emoji reactions — quick acknowledgments without cluttering the thread

  • Attachments — share product photos, customer screenshots, supplier quotes

  • Activity log — a complete audit trail of every change: who changed what, when

The activity log is especially valuable when multiple people touch the same tasks — you always know the full history.

Subscriptions and favorites

  • Subscribe to tasks you need to follow (even if not assigned to you) — useful for shop owners who want visibility into key tasks without being the assignee

  • Favorite tasks you access frequently for instant access

Task open modes

Choose how tasks open when you click them:

  • Overlay — task opens in a modal over your list (quick peek without losing your place)

  • Full page — task opens as its own page (best for deep work on a single task)

  • New tab — opens in a new browser tab


Managing your team structure long-term

Transferring ownership

If you're promoting someone to manage a team area, transfer team ownership in Settings → Teams → [Team] → Members. The current owner becomes an Admin, and the new owner gets full control.

Retiring teams

When a team is no longer needed (e.g., you shut down a product line), you can retire it rather than deleting it. Retired teams are hidden from the main view but can be restored if needed.

If you do need to permanently delete a team, Alura shows you a summary of the impact (how many tasks will be affected) and provides a 30-day recovery window.

Scaling your structure

As your shop grows, you might evolve your team structure:

Stage 1 — Solo or tiny team: One team — your default General team (renamed or as-is)

Stage 2 — Small team with defined roles: Rename General and add one or two more teams (e.g., "Listings", "Orders & Support", "Marketing")

Stage 3 — Established operation: Specialized teams with dedicated workflows, templates, and recurring tasks for each

There's no penalty for reorganizing. When you move a task to a different team, Alura handles the status migration — mapping statuses from the old team to the new one.


Quick start checklist for teams

  • Rename your General team or create teams that mirror your shop's operational areas

  • Set up custom workflow statuses for each team

  • Configure access policies (who can manage what)

  • Invite team members and assign roles

  • Create team-specific labels

  • Build templates for your most common workflows

  • Set up recurring tasks for routine operations

  • Create saved views for team visibility ("My Tasks", "This Week", "Blocked", etc.)

  • Enable estimates if you want to track workload

  • Link tasks to Etsy listings and orders so nothing loses context

  • Set up workflow automations (auto-close parent/sub-tasks, stale task cleanup)

Did this answer your question?